Testing results obtained by Moms Across America show toxic heavy metals, glyphosate, and pesticides in popular breakfast cereal.
A new report is raising concerns over General Mills’ new cereal line after testing revealed that Trix LOADED cereal is literally loaded with high levels of heavy metals and agrochemicals.
General Mills, Inc. on Feb. 1 launched “LOADED,” a new cereal line with “puffed-up larger-than-life squares” of General Mills’ Cinnamon Toast Crunch, Trix, and Cocoa Puffs cereals filled with artificially flavored vanilla creme. Trix LOADED boasts 17 grams of whole grain per serving and 12 vitamins and minerals. Yet testing by Moms Across America (MAA), an organization dedicated to educating and empowering others to create healthy communities, found the artificially flavored creme-filled breakfast food also contains measurable levels of aluminum, cadmium, arsenic, lead, glyphosate, and pesticides shown to be harmful to humans.
In a statement to The Epoch Times, MAA director Zen Honeycutt said her organization tested two samples of General Mills’ Trix LOADED cereal because they were alarmed that the company, which had previously seemed very committed to supporting regenerative organic agriculture, launched a cereal “loaded with creme, food dyes, and highly-processed foods.”
Pesticides Found in General Mills’ Trix LOADED Cereal
In test results obtained by MAA, scientists found residues from eight different pesticides in both samples of Trix LOADED cereal.
The following six pesticide residues were found in trace amounts:
- Imazalil-1
- Metconazole-1
- Pyraclostrobin-1
- Pyrimethanil-1
- Pyriproxyfen-1
- Tebuconazole-1
Two pesticides, piperonyl butoxide-1 (PBO) and fluopyram-1, were detected in higher amounts. Fluopyram-1 is a broad-spectrum fungicide that can cause liver problems, endocrine disruption, and thyroid cancer.
Piperonyl butoxide (PBO) is a man-made pesticide synergist that enhances the potency of certain pesticides designed to kill insects. The Environmental Protection Agency (EPA) classifies PBO as a “possible human carcinogen” as studies in rats show PBO can induce thyroid and liver cancers, as well as noncancerous tumors.
More recent animal model studies suggest PBO exposure can cause neurodevelopmental abnormalities in utero and liver cancer. A 2021 study published in Reproductive Toxicology found PBO may cause male infertility and reproductive toxicity.
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